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Marketing Mix

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  • Seeing Ad's during a YouTube video is an example of which of the 4 P's?
    Promotion
  • Which Marketing Mix element is the most important?
    They are all equally important
  • Lowering the price of summer clothes once fall hits is an example of which of the 4 P's?
    Price
  • Describe Price in the 4 P's of Marketing
    Value or cost of a product and the factors that influence it
  • Holding a free adoption event outside a Pet store deals which which TWO P's of the Marketing Mix?
    Promotion and Place
  • Describe Promotion in the 4 P's of Marketing
    How you will reach customers, where to advertise, deals/discounts/sales
  • Opening a coffee shop on a college campus is an example of which of the 4 P's?
    Place
  • Explain why you should do market research?
    Ensure you are targeting the correct audience in the most effective way with the most effective tools
  • What are the 4 P's of Marketing?
    Price, Product, Promotion, Place
  • Describe Product in the 4 P's of Marketing
    What the item is, what it does, what makes it unique
  • Apple coming out with the iPhone 13 is using which of the 4 P's?
    Product
  • Name ONE factor to identify in marketing research
    prices, impacts, customer profile, customer values, competitor activities, competitor strengths/weaknesses, customer priorities and needs, demographics
  • What is the purpose of the Marketing Mix?
    Bring together unique/effective tools to sell a product
  • Introducing the new Tesla model via a commercial deals with which TWO P's of the Marketing Mix?
    Product and promotion!
  • Running a BOGO sale is an example of which of the 4 P's?
    Promotion!
  • Name one company that does a good job marketing their product and WHY
    Student response
  • Name one method of promotion
    Emails, flyers, radio commercial, TV commercial, billboard, car decal, sales, etc
  • Placing candy and drinks near the checkout line is an example of which of the 4 P's?
    Place
  • Describe Place in the 4 P's of Marketing
    Where to sell an item, where to put it in a store
  • Name one career within Marketing
    web design, social media manager, sales, telemarketer, travel/tourism, research, etc
  • Putting a new lawn mower model outside the store at Tractor Supply deals with which TWO P's of the Marketing Mix?
    Product and Place!
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