Activities like advertising, social media marketing, and public relations are all part of which element of the marketing mix?
Promotion
A company partners with social media influencers to promote their product. This relates to which P?
Promotion
When a business chooses to sell their products directly to consumers through their own website, they are making a decision about which element?
Place
When a company decides how much to charge for their product, they are considering which element of the marketing mix?
Price
What is another name for the marketing mix?
The 4 Ps of Marketing (Product, Price, Place, Promotion)
Why is it important for the marketing mix elements to work together effectively?
Because each element affects the others. For example, a high-quality product (Product) might justify a higher price (Price), while a strong promotion (Promotion
What is the element of the marketing mix that focuses on the good or service itself, including its features, benefits, and branding?
Product
How a product gets to the customer, whether in a physical store, online marketplace, or another channel, falls under which element?
Place
Imagine a company revamps their packaging to make their product more visually appealing. What element of the marketing mix is this?
Product - Promotion
A company decides to offer a discount on their product for a limited time. Which P are they adjusting?
Price
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