Study

Speaking 2 -U4

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  • Many ads ______ that their products have fantastic benefits, but don't give any proof.
    claim
  • That company won the award for the most ______ ad of the year. People were still talking about it months afterwards.
    memorable
  • What attitude does "ought to" express? As in this sentence :" There's another ad for that new restaurant. We ought to try it."
    recommendation
  • Unfortunately, our main ______ has a very good ad campaign at the moment.
    competitor
  • It's important to ______ ads to check if they are fair
    monitor
  • The product didn't work, so the company had to give customers a ______.
    refund
  • What attitude does "mustn't" express? Example : "You mustn't park your car here."
    prohibition
  • The company claims that this ad resulted in more sales, but there isn't any ______ of that.
    evidence
  • What attitude does "have to" and "must" express? i.e. " Ads must tell the truth."
    strong obligation
  • The ad ____ was expensive, but it didn't produce great results.
    campaign
  • Sometimes companies have to ______ their products from the market because of faults.
    withdraw
  • Advertisers use several techniques to ______ buy certain products.
    persuade / convince
  • This ____ of toothpaste is the best one on the market.
    brand
  • Companies that ______ give false information should pay a fine.
    deliberately
  • Ads for games are usually ______ children.
    aimed at
  • Everyone wore T-shirt showing the company's new ______ of a jumping tiger.
    logo
  • In the U.S., each state decides its own advertising ______ .
    regulations
  • Advertisers may be given heavy fines if they ______ the public.
    mislead
  • Ads often try to ______ us on an emotional level.
    related to / connect with
  • I don't like negative advertising. I can't understand its _____ .
    appeal
  • If a product causes ______ to customers, then the fines can be very high.
    injury