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Speaking 2 -U4
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Many ads ______ that their products have fantastic benefits, but don't give any proof.
claim
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That company won the award for the most ______ ad of the year. People were still talking about it months afterwards.
memorable
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What attitude does "ought to" express? As in this sentence :" There's another ad for that new restaurant. We ought to try it."
recommendation
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Unfortunately, our main ______ has a very good ad campaign at the moment.
competitor
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It's important to ______ ads to check if they are fair
monitor
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The product didn't work, so the company had to give customers a ______.
refund
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What attitude does "mustn't" express? Example : "You mustn't park your car here."
prohibition
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The company claims that this ad resulted in more sales, but there isn't any ______ of that.
evidence
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What attitude does "have to" and "must" express? i.e. " Ads must tell the truth."
strong obligation
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The ad ____ was expensive, but it didn't produce great results.
campaign
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Sometimes companies have to ______ their products from the market because of faults.
withdraw
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Advertisers use several techniques to ______ buy certain products.
persuade / convince
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This ____ of toothpaste is the best one on the market.
brand
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Companies that ______ give false information should pay a fine.
deliberately
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Ads for games are usually ______ children.
aimed at
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Everyone wore T-shirt showing the company's new ______ of a jumping tiger.
logo
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In the U.S., each state decides its own advertising ______ .
regulations
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Advertisers may be given heavy fines if they ______ the public.
mislead
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Ads often try to ______ us on an emotional level.
related to / connect with
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I don't like negative advertising. I can't understand its _____ .
appeal
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If a product causes ______ to customers, then the fines can be very high.
injury
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