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Study
Marketing Mix (4 Ps)
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Buying uniforms for a local sports team and having your business logo on them.
Product
Place
Promotion
Pricing
Oops!
Okay!
Developing new items to sell with different features, styles, models, colors, etc.
Product
Pricing
Promotion
Place
Oops!
Okay!
Your company purchasing the naming rights to a local sports arena.
Product
Promotion
Pricing
Place
Oops!
Okay!
Deciding what the 10 colors of the new 2016 Chevy Silverado Trucks are going to be.
Place
Promotion
Product
Pricing
Oops!
Okay!
Offering financing payment plans to increase sales.
Pricing
Place
Promotion
Product
Oops!
Okay!
Using various ways to adjust what you charge for a product.
pricing
promotion
place
product
Oops!
Okay!
Deciding to open a website for your company that will sell products directly to the customer.
Product
Price
Place
Promotion
Oops!
Okay!
Entering a contract with a famous athlete to endorse your product to hopefully increase sales.
Promotion
Price
Product
Place
Oops!
Okay!
Developing a new ad campaign to increase awareness of you products.
Promotion
Product
Place
Pricing
Oops!
Okay!
Deciding how to sell your products to the consumer either directly or indirectly.
Pricing
Promotion
Place
Product
Oops!
Okay!
Deciding to offer a buy one and get the second for 50% off special.
Product
Promotion
Pricing
Place
Oops!
Okay!
Opening several new retail stores including a kiosk in the mall.
Promotion
Product
Price
Place
Oops!
Okay!
A new and improved lower calorie but improved tasting chocolate bar.
Pricing
Product
Place
Promotion
Oops!
Okay!
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