What do you call this? a) a slogan b) a logo c) a jingle
b
How long is a typical TV commercial? a) 20 seconds b) 30 seconds c) 40 seconds
b
The most common word in advertisements is: a) world. b) best. c) you.
C
Dentsu, WPP, and Ogilvy and Mather are all advertising: a) budgets. b) agencies. c) campaigns.
b
In what year did intemet advertising begin? a) 1990 b) 1994 c) 1998
b
Where do you find advertising billboards or hoardings? a) on the Internet b) in the street c) on mobile phones
b
Which company was the first to advertise on the Internet? a) AT&T b) McDonald's c) Sony
a
'Just do it', 'Always Coca-Cola' and 'Because I'm worth it' are all: a) logos. b) jingles. c) slogans.
c
A short song used in advertising is called a: a) jingle. b) pop-up. c) spot.
A