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SpeakOut Upper (vocabulary revision)
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a balance between two very different things
trade-off
to tell the public about a product or service in order to persuade them to buy it or use it
advertise
to identify a product or service that does not exist, so that there is an opportunity to develop that product or service and sell it
see a gap in
to think of an idea, answer etc
come up with
to refuse to accept, believe in, or agree with something
reject
very unusual and strange
bizarre
a window, often containing an advertisement, that suddenly appears on a computer screen, especially when you are looking at a website
pop-up
to telephone or visit someone you have never met before and try to sell them something
cold call
to express support or approval of someone or something (celebrities promote a product)
endorse
to start something big or important, start selling a product
launch
the bad part of something / a disadvantage
downside / drawback
an important new discovery or development
breakthrough
the failure of a relationship or system
breakdown
to make small changes to the way you do things in order to get used to a new situation or condition
adjust / adapt
able to stay calm even in difficult situations
cool-headed
the parts of a city or town that are furthest from the centre
outskirts
very impressive, beautiful, or surprising
breathtaking / stunning
to deliberately say or do something that will annoy or worry someone, as a joke
wind up
a book that tells you how to do something, especially how to use a machine
manual
making you have strong feelings of sadness or sympathy
poignant / moving
even if something is unlikely to succeed, it is worth trying it (idiom)
nothing ventured, nothing gained
every bad thing has a good side (idiom)
every cloud has a silver lining
a situation in which someone tries to find out details about another person's private affairs in a way that is upsetting and often illegal
invasion of privacy
when someone is being watched, for example by the police or by doctors
surveillance
when someone is very fat in a way that is unhealthy
obesity
the practice of taking illegal drugs, especially in dangerous amounts
drug abuse
a long period of dry weather when there is not enough water
drought
when a volcano sends out smoke, fire, and rock
volcanic eruption
to wish that you could disappear because you are very embarrassed
wish the earth would swallow you up
to be very happy
be over the moon
to be very frightened
be scared out of your wits / shake like a leaf
careful to avoid problems or danger
cautious
funny and clever
witty
to stay at home by yourself or with your family instead of going out to meet other people (personality)
keep yourself to yourself
someone who likes being with other people (personality)
people person
practical and direct in a sensible honest way (personality)
down-to-earth