Global markets | Baamboozle - Baamboozle | The Most Fun Classroom Games!

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Do you know some examples of international brands which adapted to the Colombian taste?

Why it is important to adapting a brand to a local taste?

How could Starbucks grow their coffee market in China?

What are some potential risks of not adapting a brand to local tastes?

How important is cultural sensitivity when adapting a brand to a new market?

What special features would you most like to have in a car?

Why did Volvo and Starbucks make changes for the Chinese market?