Business Partner B2+ Market Research

One way to gather new data is to make use of ........ .......... with consumers.

Before doing extensive market research, it is necessary to decide who the t ...... a....... is.

To introduce a new product into the market: l......

A(n) p....... .t.... is asked to use something new to determine how well it works.

Companies have found that an inexpensive way to gather a great deal of information is through o...... s....... .

In a(n) f..... g.... people are asked about their opinions or attitudes regarding companies, products, etc.

The effect that something is likely to have: i......

A v..... product has a good chance of selling well.

q.............. r....... is used when a company needs information which can be expressed in figures or statistics.

Searching for available data is also called d.... r........ as it can come from sources which are often accessible online.

To measure or assess how people feel about a product: g.....e

A company can judge the level of c........ s............ by using market research tools

After information has been gathered through surveys, it is necessary to carry out d.... a........ in order to understand it.

To collect data or information from a range of sources: g.......