Advertising and selling | Baamboozle - Baamboozle

English 13 Public

Gateway B2+ pages 84 and 85

Study Slideshow

the name that a company chooses for its particular product or group of products

brand name

15

to acquire something by the payment of money

purchasing

15

knowing a lot about something and able to make good judgments about it

savvy

25

things given to you that you don’t have to pay for

freebies

15

people talking to each other about and recommending a product

word-of-mouth publicity

15

say in public or in an ad that you like a product

endorse

20

something you can understand and feel connected to

relatable

20

to be the main influence on people’s opinions or behaviour

to hold sway

25

make public a series of things such as adverts or commercials that try to persuade a person to buy a product

launch a marketing campaign

15

a sense of excitement or interest created around or about someone or something

buzz

20

a person or company that sells goods directly to the public for their own use

retailer

15

unexpected phone calls or visits by someone trying to sell you something

cold calls

15

an advertisement on a website

banner

15