The Media and advertising | Baamboozle - Baamboozle

English 18 Public

Answer these questions

Study Slideshow

Name the 3 main categories of the media

Broadcast, online and paper

15

What technique is being used?

Patriotism

15

What technique is being used

Bribery

15

What technique is being used?

Snob appeal

15

What technique is being used?

Plain Folks / pathos

15

People specialized in advertising are _________

marketers

15

Demographics is the analysis of

the target audience

20

What aspects are taken into account when analyzing the target audience?

Age / profession / region / Socioeconomic status / gender

25

What is the name of the political advertising?

Propaganda

10

What are the 3 main persuasive techniques and what do they appeal to?

pathos / logos / ethos

25

Big signs at the side of the roads and highways

billboards

15

Name of the videos shown on TV or the Internet to advertise a product or good

commercials

10

Short form for the word "advertisement"

ad

10

Catchy phrase used by companies to make their brand memorable

slogan

10

Image that represents a company

Logo

10

Fantasy name given to a company. For instance, Gucci, Zara

brand

10