What is the first step in the model for Distribution Strategy Design?
Identify Customer Needs
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20
Name one consequence of a distribution system that no longer meets the needs of customers or the business
a) Dissatisfied customers b) Frequent rush deliveries c) Too much inventory d) Time consuming operations e) High distribution costs f) Other
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boom
Lose 50 points!
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shark
Other team loses 15 points!
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rocket
Go to first place!
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lifesaver
Give 25 points!
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20
Having efficient logistics processes including distribution can improve customer relations and improve your........
bottom line
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15
Celebrity baby photo. Who is this?
Taylor Swift
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eraser
Reset score!
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rocket
Go to first place!
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fairy
Take points!
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25
baam
Lose 20 points!
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15
It has been stated that the best way to market a tour or tourism experience is through...
word of mouth
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25
Revenue management systems in airlines and hotels are used to help reduce .......... and increase load by filling excess ........
spoilage or wastage and capacity or inventory
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lifesaver
Give 25 points!
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seesaw
Swap points!
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fairy
Take points!
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25
baam
Lose 25 points!
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monster
Reset all scores!
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magnet
Take 15 points!
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gift
Win 25 points!
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lifesaver
Give 10 points!
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25
It has been suggested that it is best for hotels to offer rewards to customers to avoid search and switch behavior. Give an example of a reward a hotel might use.
Free wine with dinner, FOC late check out, Discounted or free parking / Internet, More hotel reward points
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20
If you were to rationalise channel partners, what would you do?
cut / reduce / remove
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20
Which of the Titanic's sister ships also sank? Britannic or Olympic
Britannic
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20
Give an example of 'Vertical Channel Conflict'.
e.g. between a hotelier and a retail travel agent or travel wholesaler and retail travel agent etc
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15
Most channel conflict is considered healthy competition. True or False